KATHMANDU (REPUBLICA): WaiWai says it is organizing the BanauAdarshNagarik campaign where it will issue a series of social messages through TV commercials highlighting the value of honesty, integrity and working for the wellbeing of others. “Through our commercials, we will encourage people to help victims of road accidents. Currently, many victims of road accidents are losing their lives due to delay in treatment. The campaign will encourage pedestrian to help take the injured to the nearest hospital.
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The campaign aims to make the general public an ideal citizen,” WaiWai said in a statement. WaiWai is also offering to financially compensate the good samaritans for expenses incurred while transporting accident victims to hospitals. “WaiWai offers a pre-defined financial assistance of Rs 1,100 as compensation toward the expenses incurred in bringing the accident victim to the hospital.
This will reduce the hesitance of public coming forward to aid of the injured,” it said. The company is partnering with Nepal Traffic Police and Nepal Road Safety Program to help the accident victims. The company said it believed the campaign could create an environment where people will not be afraid to step forward and help road-accident victims.
